Athabold

About Athabold
Athabold is a floral design studio and retail shop in Germantown, New York, founded by Shuheng Ji in 2016. Shuheng left corporate life in New York City to pursue floral design in the Hudson Valley, and the studio reflects that transition â considered, artful work with a clear design point of view.
The studio’s style is elegant and nature-inspired. Shuheng sources high-quality materials and creates designs that feel intentional without being stiff. There’s an emphasis on working with each client’s specific vision rather than applying a house style to every wedding.
The design process is collaborative. Couples work with Shuheng from consultation through proposal to a sample design meeting, which is a step not every florist offers. That sample meeting lets you see and touch actual arrangements before your wedding day, reducing the gap between what you imagined and what you get.
Athabold takes on a curated number of weddings each season, which means you’re not one of fifty events on their calendar for the month. The studio’s retail space in Germantown also means they have regular access to quality materials and a local presence in Columbia County.
For weddings at Hudson Valley venues in the mid to upper Hudson Valley â Germantown sits between Hudson and Catskill â Athabold is geographically well-positioned. They’ve done work at properties like Glynwood and Timber Lake Camp, and their portfolio shows they’re comfortable scaling from intimate gatherings to larger celebrations.

Contact & Details
- Website: athabold.com
- Instagram: @athabold
- Email: shuheng@athabold.com
- Service Area: Hudson Valley, Catskills, greater New York
- Based in: Germantown, New York
Services Offered
- Ceremony Florals
- Reception Centerpieces
- Personal Flowers (bouquets/boutonnieres)
- Installation/Arch Design
- Uses Local/Seasonal Flowers

Real Weddings with Athabold
I’ve worked alongside Athabold at Glynwood, Timber Lake Camp. Browse the full gallery of Hudson Valley wedding venues I photograph.
Frequently Asked Questions
Where is Athabold located?
Athabold operates a floral design studio and retail shop in Germantown, New York, in Columbia County. They serve weddings throughout the Hudson Valley and Catskills.
Does Athabold offer sample arrangements before the wedding?
Yes. Their design process includes a sample design meeting where you can see and touch actual arrangements before your wedding day. This step helps ensure the final designs match your expectations.
How many weddings does Athabold take per season?
They take a curated number of weddings each year to maintain design quality and client attention. Book early if your date is during peak season (May through October).
How far in advance should I book a wedding florist in the Hudson Valley?
Most established Hudson Valley florists book 9-12 months out for peak season (May-October). If you have a specific florist in mind, reach out as soon as you have your date and venue confirmed.
Looking for a florist for your Hudson Valley wedding? Get in touch â I’m happy to share more about my experience working with Athabold and other recommended vendors in the region.